9 Style Bytes at 9 A.M.

YOOX Net-a-Porter Group | 2011

To support the sell-through of local merchandise, Sophia J. Gonzalez curated a series of emails featuring nine items that deployed to YOOX.COM’s North American customer base at 9 A.M. Working closely with the photographer, Gonzalez also oversaw the model and still-life styling of the product. The result was a visually impactful email franchise that reflected the e-retailer’s expansive selection of contemporary and high-end fashion.