La Garçonne: Features

La Garçonne | Spring 2014

Founder and creative director Kris Kim at La Garçonne commissioned Sophia J. Gonzalez to produce a series of editorial features for the online fashion retailer in an effort to engage its customers by providing entertainment value . Tapping into the minimalism and artful “voice” of the retailer, Sophia J. Gonzalez’s writing casts the products in a narrative that is elevated, subtle and poetic.